Sustainable Marketing Innovation: A Green Marketing Approach to Boost Consumer Loyalty in the Global Market. Journal of the American Institute, [S. l.], v. 2, n. 2, p. 267–277, 2025. DOI: 10.71364/649v2735. Disponível em: https://americanjournal.us/index.php/american/article/view/55. Acesso em: 7 jun. 2025.